Why Small Businesses in New Zealand Need a Visibility BoostRunning a small business in New Zealand has always been a story of resilience, innovation, and community spirit. With over 546,000 small businesses (making up 97% of all NZ businesses, according to MBIE), the competition for customer attention has never been fiercer.In 2025, the digital lan
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Retaining present customers is more Price-effective than attracting new types. Throughout equally products and services, it fees 5 to 25 moments more to catch the attention of a fresh consumer than to help keep an existing just one. This is certainly especially true in service industries, exactly where shopper churn — the proportion of customers